• The American Pet
Products Manufacturers Association estimates that in 2004 we will
spend $34.3 billion on pets and pet products.
Birds are an extremely popular pet with both children and older, retired people alike. With a growing population of children as well as an unprecedented amount of baby boomers approaching retirement age, the demand is huge for people to raise certain types of the most popular breeds of exotic birds. It is a proven fact that people are going to have their pets, they always have, and they always will, regardless of economic times. The bird business thrived right through the great depression of 1929, as well as the numerous recessions we have experienced since then. Some of our best growth years were actually during years that our economy was experiencing recession. History has shown that during economic slowdowns consumers will cut back spending on the large ticket items, but they will continue to spend on small dollar items that are either entertaining or amusing. The bottom line is that our country has an enormous appetite for pets and there is a huge demand for people to raise certain types of them.
Brentwood House Publishing